Made in Italy
Enjoyed globally
Birra Moretti
Made in Italy
Enjoyed globally
Birra Moretti
Made in Italy
Enjoyed globally
Birra Moretti
Benvenuto!
In 2021, Heineken globally launched the authentic Italian quality beer: Birra Moretti.
With "una grande TTL brand campagna," we aimed to boost brand awareness, encourage trials, and inspired consumers to celebrate life’s simple pleasures.
Benvenuto!
In 2021, Heineken globally launched the authentic Italian quality beer: Birra Moretti. With "una grande TTL brand campagna," we aimed to boost brand awareness, encourage trials, and inspired consumers to celebrate life’s simple pleasures.
As a true Italian bon vivant, Birra Moretti values the essential ingredients of life: good company, good food, and great beer.
As a true Italian bon vivant, Birra Moretti values the essential ingredients of life: good company, good food, and great beer.
Benvenuto!
In 2021, Heineken globally launched the authentic Italian quality beer: Birra Moretti. With "una grande TTL brand campagna," we aimed to boost brand awareness, encourage trials, and inspired consumers to celebrate life’s simple pleasures.
As a true Italian bon vivant, Birra Moretti values the essential ingredients of life: good company, good food, and great beer.
Idea
As an extension to our global TVC we created a variety of social hacks (goofing around with the interface of the different platforms) and 'premiums'
(gifts you'll get when you buy Birra Moretti) to inspire consumers in a playful way to spent less time online and enjoy the small things in life.
Idea
As an extension to our global TVC we created a variety of social hacks (goofing around with the interface of the different platforms) and 'premiums' (gifts you'll get when you buy
Idea
As an extension to our global TVC we create a variety of social hacks (goofing around with the interface of the different platforms) and 'premiums' (gifts you'll get when you
Birra Moretti) to inspire consumers in a playful way to spent less time online and enjoy the small things in life.
buy Birra Moretti) to inspire consumers in a playful way to spent less time online and enjoy the small things in life.





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